Cookies Policy
We use cookies to make Groomera work well for you. Learn what we collect, why we collect it, and — if you're outside the US — take control of your preferences right here.
Company Name: 0 LLC
DBA: Groomera
Website: www.Groomera.com
Mailing Address: PO BOX 208, Versailles, CT 06383
Email: Support@Groomera.com
This Cookie Policy ("Cookie Policy") explains how 0 LLC (DBA Groomera) uses cookies and similar tracking technologies on our website (www.Groomera.com) and mobile application (when available). This policy should be read together with our Privacy Policy, which provides additional details about how we collect, use, and protect your personal information.
By using our website or mobile application, you agree to the use of cookies as described in this Cookie Policy. Capitalized terms not defined in this Cookie Policy have the meanings given to them in our Privacy Policy.
1. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website or use a mobile application. Cookies allow the website or app to recognize your device and store information about your preferences, actions, or other data.
In addition to cookies, we may use similar technologies such as:
- Web Beacons (Pixels): Small graphic images embedded in web pages or emails that allow us to track user behavior, measure campaign effectiveness, and gather analytics data.
- Local Storage: Technology that allows websites and apps to store data locally on your device for improved performance and functionality.
- SDKs (Software Development Kits): Code libraries used in mobile applications to enable tracking, analytics, and third-party integrations.
- Session Storage: Temporary storage that holds data only for the duration of your browsing session.
Throughout this Cookie Policy, we refer to all these technologies collectively as "Cookies" unless otherwise specified.
2. Why We Use Cookies
0 LLC (Groomera) uses cookies to:
- Provide Core Functionality: Enable you to log in, navigate our platform, book appointments, and use essential features of our services.
- Remember Your Preferences: Store your settings, language preferences, location, and other customizations to improve your experience.
- Analyze Platform Performance: Monitor how users interact with our website and mobile app to identify issues, improve features, and optimize user experience.
- Deliver Personalized Content: Tailor content, recommendations, and services based on your activity and preferences.
- Enable Customer Support: Provide live chat assistance and support through integrated tools.
- Serve Relevant Advertising: Display ads that are relevant to your interests based on your browsing behavior and interactions with our platform.
- Measure Marketing Effectiveness: Track the performance of our advertising campaigns, referrals, and promotional activities.
- Prevent Fraud and Enhance Security: Protect our platform and users from unauthorized access, fraud, and security threats.
3. Geo-Targeted Cookie Consent
Groomera operates globally and complies with privacy laws in different regions. Our cookie consent mechanism varies based on your location:
3.1 For Users in the United States
If you are accessing our services from the United States, cookies (including non-essential cookies such as analytics and advertising cookies) are automatically accepted when you visit our website or use our mobile application. You can manage or opt out of certain cookies at any time using the methods described in Section 8 of this Cookie Policy.
3.2 For Users Outside the United States
If you are accessing our services from outside the United States (including the European Union, United Kingdom, European Economic Area, Brazil, India, and other countries), we provide you with a cookie consent banner that allows you to:
- Accept All Cookies: Consent to all cookies, including analytics, advertising, and functional cookies.
- Reject All (Essential Cookies Only): Allow only essential cookies required for the website to function properly.
- Customize Cookie Preferences: Choose which categories of cookies you wish to allow or block.
Essential cookies are automatically enabled and cannot be disabled, as they are strictly necessary for the operation of our website and services. These include cookies for authentication, security, load balancing, and session management.
By continuing to use our services after making your selection, you agree to our use of cookies in accordance with your preferences.
4. Types of Cookies We Use
We use the following categories of cookies on our platform:
4.1 Strictly Necessary Cookies (Essential Cookies)
These cookies are essential for the operation of our website and mobile application. They enable core functionality such as:
- User Authentication: Keeping you logged in to your account as you navigate our platform.
- Session Management: Maintaining your session state and preventing unauthorized access.
- Security: Protecting against fraudulent activity, unauthorized access, and security threats.
- Load Balancing: Distributing server requests to ensure optimal performance and availability.
- Shopping Cart and Booking: Remembering items in your cart or appointment details during the booking process.
Duration: These cookies are typically session-based (deleted when you close your browser) or may persist for a limited period to keep you logged in.
Third-Party Providers: Stripe (payment processing), Cloudinary (file storage and delivery).
Opt-Out: These cookies cannot be disabled as they are essential for the website to function. Disabling them may prevent you from using our services.
4.2 Analytics and Performance Cookies
These cookies help us understand how visitors interact with our website and mobile application by collecting information about:
- Pages visited and time spent on each page.
- Click patterns, navigation paths, and user flows.
- Device type, browser type, operating system, and screen resolution.
- Error messages and performance issues.
This data is used to analyze platform performance, identify technical issues, and improve user experience.
Third-Party Providers:
- Google Analytics (GA4): Web and app analytics to track user behavior and engagement.
- Google Tag Manager: Manages and deploys marketing and analytics tags without modifying code.
Duration: These cookies may persist for varying periods, typically ranging from session-based to up to 2 years.
Opt-Out: You can opt out of analytics cookies through our cookie settings (for non-US users) or by using browser settings and privacy tools. To opt out of Google Analytics specifically, you can install the Google Analytics Opt-out Browser Add-on.
Privacy Information:
- Google Analytics Privacy Policy: https://policies.google.com/privacy
- Google Analytics Data Usage: https://www.google.com/policies/privacy/partners/
4.3 Functionality Cookies
These cookies allow our website to remember choices you make and provide enhanced, personalized features. They may be used to:
- Remember your login details and preferences.
- Store your language, location, and timezone preferences.
- Provide personalized content and recommendations.
- Enable chat support and customer service features.
Third-Party Providers:
- Chatwoot: Live chat and customer support widget.
- Mailchimp: Email marketing and communication preferences.
- SendGrid: Transactional email delivery and tracking.
Duration: These cookies typically persist between browsing sessions and may last from a few days to several years, depending on the specific functionality.
Opt-Out: You can manage functionality cookies through our cookie settings or browser settings. Disabling these cookies may limit certain features and personalization options.
4.4 Advertising and Marketing Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They also help us measure the effectiveness of our advertising campaigns. These cookies may:
- Track your browsing behavior across websites to serve targeted ads.
- Limit the number of times you see the same advertisement.
- Measure ad performance and campaign effectiveness.
- Enable retargeting and remarketing campaigns.
Third-Party Providers:
- Google Ads (DoubleClick): Display advertising and remarketing.
- Meta Pixel (Facebook/Instagram): Social media advertising and conversion tracking.
- LinkedIn Insight Tag: Professional network advertising and analytics.
- TikTok Pixel: Social media advertising and conversion tracking.
- Twitter Ads: Social media advertising and audience targeting.
- Reddit Pixel: Community-based advertising and conversion tracking.
Duration: Advertising cookies may persist for extended periods, typically ranging from 30 days to 2 years.
Opt-Out: You can opt out of advertising cookies through our cookie settings (for non-US users), browser settings, or by using the opt-out tools provided by advertising networks (see Section 8).
Privacy Information:
- Google Ads Privacy: https://policies.google.com/technologies/ads
- Meta Privacy Policy: https://www.facebook.com/privacy/explanation
- LinkedIn Privacy Policy: https://www.linkedin.com/legal/privacy-policy
- TikTok Privacy Policy: https://www.tiktok.com/legal/privacy-policy
- Twitter Privacy Policy: https://twitter.com/en/privacy
- Reddit Privacy Policy: https://www.reddit.com/policies/privacy-policy
4.5 Social Media Cookies
When you interact with social media content on our website (such as sharing buttons, embedded posts, or social login options), social media platforms may set cookies to:
- Enable social media features and functionality.
- Track your interactions with social media content.
- Personalize your social media experience.
- Deliver targeted advertising based on your activity.
Social Media Platforms:
- Twitter/X
- TikTok
- Telegram
- Discord
- Slack
Duration: Social media cookies are set and controlled by the respective social media platforms and may persist for extended periods.
Opt-Out: You can manage social media cookies through the privacy settings of each social media platform or by using our cookie settings (for non-US users).
Privacy Information: Please refer to the privacy policies of each social media platform for more details on how they use cookies and collect data.
4.6 Third-Party Service Cookies
We use various third-party services that may set cookies to provide their functionality. These include:
Communication and Messaging Services:
- Bandwidth: SMS reminders, notifications, and marketing messages.
- Vapi: AI receptionist and voice call automation services.
- SendGrid: Transactional and marketing email delivery.
- Mailchimp: Email marketing campaigns and subscriber management.
Payment Processing:
- Stripe: Secure payment processing and fraud prevention. Note: Stripe may set cookies when you are redirected to their checkout page.
File Storage and Content Delivery:
- Cloudinary: Image, video, and file storage and delivery.
Shipping and Logistics:
- Easyship: Shipping and logistics management.
Embedded Content:
- YouTube: Video hosting and playback (if embedded on our site).
- Google Maps: Map display and location services (if embedded on our site).
- Other third-party platforms that provide embedded content or widgets.
Duration: The duration of third-party cookies varies depending on the service provider and the purpose of the cookie.
Opt-Out: You can manage third-party cookies through our cookie settings (for non-US users) or by reviewing the privacy policies and opt-out mechanisms provided by each third-party service.
4.7 Affiliate and Referral Tracking Cookies
We may use cookies to track referrals, affiliate links, and marketing campaigns. These cookies help us:
- Identify the source of traffic and conversions.
- Attribute sales and sign-ups to specific marketing partners or campaigns.
- Measure the effectiveness of affiliate and referral programs.
- Track UTM parameters and campaign performance.
Duration: Referral tracking cookies typically persist for 30 to 90 days to ensure proper attribution.
Opt-Out: You can manage these cookies through our cookie settings or browser settings.
4.8 Security and Fraud Prevention Cookies (Future Use)
While we do not currently use dedicated security cookies beyond those provided by our existing services, we reserve the right to implement additional security and fraud prevention technologies in the future, including:
- CAPTCHA services (e.g., Google reCAPTCHA) to prevent automated abuse.
- Fraud detection and risk analysis tools to protect against unauthorized transactions.
- DDoS protection and content delivery network (CDN) services (e.g., Cloudflare).
- Bot detection and mitigation services.
If we implement these services in the future, we will update this Cookie Policy accordingly.
Duration: Security cookies are typically session-based or short-term.
Opt-Out: Essential security cookies cannot be disabled as they are necessary to protect our platform and users.
5. First-Party vs. Third-Party Cookies
5.1 First-Party Cookies
First-party cookies are set by Groomera directly and are used to enable core functionality, remember your preferences, and analyze your use of our platform. We have direct control over these cookies.
5.2 Third-Party Cookies
Third-party cookies are set by external service providers and partners (such as Google, Meta, Stripe, and others) when you use our website or mobile application. These cookies are controlled by the respective third parties and are subject to their own privacy policies and terms.
We do not have direct control over third-party cookies, but we have carefully selected our partners and service providers to ensure they adhere to applicable privacy laws and data protection standards.
6. Cookies and Mobile Applications
When we launch our mobile application, cookies and similar tracking technologies (such as SDKs and local storage) will be used in a manner consistent with this Cookie Policy. Mobile app tracking may include:
- Device Information: Device type, operating system, unique device identifiers, and mobile network information.
- In-App Analytics: Tracking user interactions, feature usage, and app performance.
- Push Notifications: Managing notification preferences and delivery.
- Advertising Identifiers: Mobile advertising IDs (IDFA for iOS, AAID for Android) for personalized advertising.
You can manage mobile tracking and advertising preferences through your device settings:
- iOS (iPhone/iPad): Settings > Privacy > Tracking / Settings > Privacy > Advertising
- Android: Settings > Google > Ads / Settings > Privacy > Ads
7. Embedded Content and Third-Party Websites
Our website and mobile application may include embedded content from third-party platforms such as:
- YouTube videos
- Google Maps
- Social media posts and widgets
- Third-party tools and integrations
When you interact with embedded content, the third-party provider may set cookies and collect information about your activity in accordance with their own privacy policies. Groomera does not control these third-party cookies or the data collection practices of external platforms.
We encourage you to review the privacy policies of any third-party services you interact with through our platform.
8. How to Manage and Opt Out of Cookies
You have several options to manage, disable, or delete cookies:
8.1 Through Our Cookie Consent Banner (Non-US Users)
If you are located outside the United States, you can manage your cookie preferences through our cookie consent banner, which appears when you first visit our website. You can:
- Accept All Cookies: Allow all cookies, including analytics, advertising, and functional cookies.
- Reject All (Essential Only): Block all non-essential cookies and allow only strictly necessary cookies.
- Customize Preferences: Select which categories of cookies you wish to allow or block.
You can update your cookie preferences at any time by accessing the cookie settings link in the footer of our website or by clearing your browser cookies and revisiting our site.
8.2 Through Your Web Browser
Most web browsers allow you to control cookies through their settings. You can:
- Block All Cookies: Prevent all websites from setting cookies on your device.
- Block Third-Party Cookies: Allow first-party cookies but block cookies from third-party domains.
- Delete Existing Cookies: Remove cookies that have already been set on your device.
- Receive Notifications: Get alerts when websites attempt to set cookies.
Common Browser Cookie Settings:
- Google Chrome: Settings > Privacy and Security > Cookies and other site data
- Safari: Preferences > Privacy > Cookies and website data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies
Important Note: If you disable all cookies (including strictly necessary cookies), you may not be able to access certain parts of our website or use essential features such as logging in, booking appointments, or making payments.
For more detailed instructions on managing cookies in your specific browser, please visit your browser's help section or support website.
8.3 Through Mobile Device Settings
If you are using our mobile application or accessing our website via a mobile device, you can manage tracking and advertising preferences through your device settings:
iOS (iPhone/iPad):
- Settings > Privacy > Tracking (to limit app tracking)
- Settings > Privacy > Advertising > Limit Ad Tracking (to opt out of personalized ads)
Android:
- Settings > Google > Ads > Opt out of Ads Personalization
- Settings > Privacy > Ads (depending on Android version)
Windows Mobile:
- Settings > Privacy > Advertising ID
Please note that opting out of advertising tracking does not mean you will stop seeing ads; it means the ads you see will be less personalized and relevant to your interests.
8.4 Opt-Out of Interest-Based Advertising
You can opt out of interest-based advertising from participating ad networks and platforms:
United States:
- Network Advertising Initiative (NAI): https://www.networkadvertising.org/choices/
- Digital Advertising Alliance (DAA): https://optout.aboutads.info/
Canada:
- Digital Advertising Alliance of Canada (DAAC): https://youradchoices.ca/
Europe:
- European Interactive Digital Advertising Alliance (EDAA): https://www.youronlinechoices.eu/
Platform-Specific Opt-Out Tools:
- Google Ads Settings: https://adssettings.google.com/
- Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
- Facebook Ad Preferences: https://www.facebook.com/ads/preferences/
- LinkedIn Ad Settings: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
- Twitter Privacy Settings: https://twitter.com/settings/privacy
- TikTok Ad Settings: https://www.tiktok.com/setting/privacy
Important Notes:
- You must opt out separately on each device and browser you use.
- If you clear your cookies or use a different browser or device, you will need to renew your opt-out preferences.
- Opting out of interest-based advertising does not mean you will stop seeing advertisements; you will still see ads, but they may be less relevant to your interests.
8.5 Using Privacy Plugins and Browsers
You can use privacy-focused browsers or browser extensions to block cookies and trackers automatically:
Privacy-Focused Browsers:
- Brave Browser
- Mozilla Firefox (with Enhanced Tracking Protection)
- DuckDuckGo Browser
- Tor Browser
Browser Extensions and Plugins:
- Privacy Badger (by EFF)
- Ghostery
- uBlock Origin
- Disconnect
- AdBlock Plus
These tools can help you block third-party cookies, trackers, and advertising scripts. However, blocking certain cookies may affect the functionality of our website.
8.6 Do Not Track (DNT) Signals
Some browsers offer a "Do Not Track" (DNT) signal that requests websites not to track your browsing activity. At this time, Groomera does not respond to Do Not Track signals because there is no industry-wide standard for how to interpret and honor DNT requests.
Instead, we provide the opt-out and cookie management options described in this Cookie Policy to give you control over your data and privacy preferences.
9. International Data Transfers
Cookies and the data collected through them may be transferred to, stored, and processed in countries outside of your country of residence, including the United States, where our servers are located. These countries may have data protection laws that differ from the laws of your country.
When we transfer personal data internationally, we implement appropriate safeguards to protect your data in accordance with applicable privacy laws, including:
- Standard Contractual Clauses (SCCs): EU-approved contractual terms for data transfers.
- Adequacy Decisions: Transferring data to countries recognized as providing adequate data protection.
- Data Processing Agreements: Contracts with third-party service providers requiring them to protect your data.
For more information about international data transfers, please refer to our Privacy Policy.
10. Cookies and Children's Privacy
Our services are not directed to children under the age of 18, and we do not knowingly collect personal information from children through cookies or any other means. If you are under 18, you must have your parent or legal guardian create and manage your account on your behalf.
If we become aware that we have inadvertently collected personal information from a child under 13 without verifiable parental consent, we will take steps to delete that information as quickly as possible.
For more information about children's privacy, please refer to our Privacy Policy.
11. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:
- Update the "Effective Date" at the top of this Cookie Policy.
- Post the revised Cookie Policy on our website (www.Groomera.com).
- Notify users via email, in-app notification, or a notice on our website (for significant changes affecting your rights).
- Provide a summary of key changes when appropriate.
11.1 User Responsibility to Review
It is your responsibility to review this Cookie Policy periodically before each use of our services to stay informed of any updates or changes. By continuing to use our platform after any modifications, you acknowledge that you have reviewed and accepted the updated Cookie Policy. If you do not agree with any changes, you must discontinue use of our services immediately.
11.2 Acceptance of Changes
Your continued use of our services after the updated Cookie Policy has been posted constitutes your acceptance of the changes. If you do not agree with the updated Cookie Policy, you may discontinue using our services and request deletion of your account and data.
12. How to Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and tracking technologies, please contact us at:
0 LLC (DBA Groomera)
- Email: Support@Groomera.com
- Mailing Address: PO BOX 208, Versailles, CT 06383
Data Protection Officer / Privacy Officer: Support@Groomera.com
We are committed to addressing your inquiries and resolving any privacy-related issues promptly and transparently.
13. Additional Resources
For more information about cookies, privacy, and your rights, you may find the following resources helpful:
- All About Cookies: https://www.allaboutcookies.org/
- Network Advertising Initiative: https://www.networkadvertising.org/
- Digital Advertising Alliance: https://www.aboutads.info/
- European Interactive Digital Advertising Alliance: https://www.youronlinechoices.eu/
- Your Online Choices (UK/EU): https://www.youronlinechoices.com/
- Federal Trade Commission (FTC) - Online Tracking: https://www.ftc.gov/tips-advice/business-center/privacy-and-security/online-tracking
- Information Commissioner's Office (ICO) - Cookies: https://ico.org.uk/for-organisations/guide-to-pecr/cookies-and-similar-technologies/
By using Groomera's services, you acknowledge that you have read, understood, and agree to this Cookie Policy.
Questions about our cookie practices? Reach us at privacy@groomera.com
