Behind every salon clients rave about is a system that makes the experience feel effortless. Groomera gives your salon that system — bookings, reminders, stylist management, retail, and client history — all in one place, built for the way salons actually operate.
Never miss a booking. Manage bookings, staff, revenue, contracts, and online sales across multiple locations, all in one place.
Automate Bookings
Professional webpage with built-in booking and online sales. Get found online and take appointments 24/7.
Build Your Page
Reduce no-shows with automated SMS and email reminders. Keep chairs filled and maximize your bookings.
Reduce No-Shows
Join thousands of professionals scaling their barbershops and salons. Sign up for a free trial. Cancel anytime. No commitment.
Marketplace apps charge up to 20% commission on the clients sitting in your chairs. Groomera is flat-rate infrastructure. You keep 100% of every cut and tip.
| Capability | Groomera | Booksy / Fresha | Squire / Square |
|---|---|---|---|
| Can you sell products? | Yes | No | No |
| 24/7 AI Phone Receptionist | Yes | No | No |
| SMS Reminders | Yes (9.99$) | Yes (25$) | Yes (25$) |
| Per-Barber Commission Tracking | Included | Included | Higher monthly tier only |
| Custom Store Website | Dedicated web URL | Locked inside marketplace app | Generic booking link |
| Credit Card Required for Trial | No (14 days immediate access) | Required | Required |
14-day full access trial. No credit card required. Import existing client lists.
**Section Label:** The System Your Salon Experience Deserves
Problem
A phone that never stops ringing
How Groomera Fixes It
Your AI Voice Assistant answers every inbound call — handles pricing questions, availability checks, and appointment booking 24/7. The stylists stay in their lanes. The calls get handled.
Result
Salons using the AI assistant report reclaiming 5–8 hours of combined chair-time per week previously lost to phone interruptions.
Problem
Client relationships that walk out when a stylist leaves
How Groomera Fixes It
Every client's appointment history, style notes, product preferences, and contact information are stored in your salon's CRM — owned by the business, visible to any stylist you authorize.
Result
Client retention during stylist transitions increases significantly when client history is documented and accessible.
Problem
Retail products that don't sell
How Groomera Fixes It
Your Groomera storefront includes a built-in product store. Clients who just experienced a product in the chair can buy it before they leave — or from the link in their reminder email.
Result
Salons with an integrated online retail presence report 10–20% of monthly revenue from product sales within the first 90 days.
Problem
Stylist commission calculations that nobody trusts
How Groomera Fixes It
Commission and tip percentages are set per stylist. Every completed appointment calculates automatically. Stylists see their own earnings in their personal portal. Nothing is a mystery.
Result
Pay transparency reduces commission disputes and is one of the most cited factors in stylist retention.
Problem
No-shows disrupting your color and extension schedule
How Groomera Fixes It
Automated SMS and email reminders go out for every confirmed booking — day before and day of. For long-service appointments like color, extensions, or keratin, a missed appointment isn't a lost hour. It's a lost three hours.
Result
Automated reminders reduce no-show rates by 40–60% for salons that implement them consistently.
Included on every plan
Available as Add-ons
Ready to see it in action?
Your storefront can be live today. No credit card required to start.
Start Free 14-Day TrialTrusted by Real Shops
“The split-appointment feature alone increased our daily revenue by 20%. Our stylists are double-booking safely and efficiently.”
Jessica W.
Lumiere Hair Studio
“Clients love the booking interface. It looks high-end and matches the aesthetic of our salon perfectly.”
Amanda C.
The Glamour Room
“The split-appointment feature alone increased our daily revenue by 20%. Our stylists are double-booking safely and efficiently.”
Jessica W.
Lumiere Hair Studio
“Clients love the booking interface. It looks high-end and matches the aesthetic of our salon perfectly.”
Amanda C.
The Glamour Room
“The split-appointment feature alone increased our daily revenue by 20%. Our stylists are double-booking safely and efficiently.”
Jessica W.
Lumiere Hair Studio
“Clients love the booking interface. It looks high-end and matches the aesthetic of our salon perfectly.”
Amanda C.
The Glamour Room
“The split-appointment feature alone increased our daily revenue by 20%. Our stylists are double-booking safely and efficiently.”
Jessica W.
Lumiere Hair Studio
“Clients love the booking interface. It looks high-end and matches the aesthetic of our salon perfectly.”
Amanda C.
The Glamour Room
“The split-appointment feature alone increased our daily revenue by 20%. Our stylists are double-booking safely and efficiently.”
Jessica W.
Lumiere Hair Studio
“Clients love the booking interface. It looks high-end and matches the aesthetic of our salon perfectly.”
Amanda C.
The Glamour Room
“The split-appointment feature alone increased our daily revenue by 20%. Our stylists are double-booking safely and efficiently.”
Jessica W.
Lumiere Hair Studio
“Clients love the booking interface. It looks high-end and matches the aesthetic of our salon perfectly.”
Amanda C.
The Glamour Room
Direct answers on migration, commissions, team permissions, and hardware.
Join professionals growing their business with Groomera.
Automate bookings, manage multi-location shops, and sell online.
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